Segments
Analytics
Sports Analytics, Injury and IBM
Predictive analytics has become an integral part of the sports world. The project between the Leicester Tigers and IBM is part of a growing trend among all types of organizations to uncover hidden patterns in data in order to p...
Analytics
MIT Sloan Sports Analytics Conference: A new horizon
The fascinating MIT Sloan Sports Analytics Conference which took place in Boston this year was a celebration of the number crunchers and obsessive compulsive fans of sports statistics. Panelists, researchers, and attendees disc...
Analytics
Yahoo in Big Data Race with Genome
Genome, is designed to help companies deliver more targeted online advertising and marketing campaigns. Genome is scheduled to become available in July and will let online advertisers sift through and analyse massive amounts of...
Analytics
Predict Stock Market Via Twitter: Sentiment Analysis
By implementing a prediction model called a Self-Organizing Fuzzy Neural Network (SOFFNN) similar to one already used to successfully forecast electrical load needs, the researchers were able to demonstrate that public mood had...
Analytics
Fraud Analytics: How it saved for Santam
Fraud is a big problem for many businesses and can be of various types. Inaccurate credit applications, fraudulent transactions (both offline and online), identity thefts and false insurance claims are some examples of this pro...
Analytics
Gist of MR Analytics
Marketing research analytics is the practice of measuring, managing and analyzing marketing performances to maximize its effectiveness and optimize return on investment. Mastering marketing analytics allows marketing profession...
Analytics
Key Performance Indicators for E Commerce Sites
The performance of the e commerce sites is dependent on many criteria or indicators. Some of the criteria are listed here so that we can have better understanding of the indicators related to the overall performance.
Analytics
Sentiment Analysis: Touching the emotions
Material such as e-mails, blogs, wikis, chat rooms, forums and other such informal documents contain a large amount of data, often reflecting opinions and experiences that would be of value for many. The fast-growing mountain o...
Analytics
Fraud Analytics in Telecom: SAVIOR of Bad Times
Global Telecommunications industry estimate the fraud to be one of the most acute and persistent problems.Estimates of yearly fraudulent losses run up to $10 million according to industry reports.
Analytics
The Paradigm Shift in Consumerism
Business organisations are incorporating the consumers’ knowledge in the various processes through the help of customer relationship management and knowledge management tools. In the knowledge economy, the consumers or the end ...
