Posts Tagged ‘Media’
Analytics
Entertainment giant Rovi enters ad analytics arena
Rovi Corporation has launched Rovi Analytics, a new reporting tool that provides extensive metrics to enable agencies and brands to comprehensively measure TV advertising buys. Providing critical measurements including uniques,...
Education
Sherlock Speaks @ Analyticpedia
‘It is a capital mistake to theorize before one has data. Insensibly one begins to twist facts to suit theories”
Education
PG Certificate in Market Research and Data Analytics
Mudra Institute of Communications, Ahmedabad (MICA) in association with Ivory Education has now launched the one year online Post Graduate Certificate in Market Research and Data Analytics (PGCMRDA).This program focuses on buil...
Analytics
PayPal’s Way :Leading with Analytics
According to recent news PayPal processes 60% of web transactions, Google is the fastest payment gateway, and some unlucky surfer had to wait over 92 seconds for his online purchase to complete.PayPal is by far the biggest paym...
Analytics
Adobe releases all in one Digital Analytics Suite
At Adobe’s annual Digital Publishing Summit, Adobe Systems Incorporated today announced a series of groundbreaking new features for Adobe Digital Publishing Suite (DPS) that will allow media companies and corporate publishers t...
Analytics
Online Ad Analytics is the new revolution!!!
Facebook's new analytics are designed to make paid advertisers - retailers more than others, perhaps - feel better about their spends. The social platform announced today that, in the coming weeks, its Ads Manager dashboard wil...
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